When you step out of the house, what do you carry with you? Wallet, keys, phone, maybe some sunscreen and what about that book you’ve been meaning to read? Point is, the limit does not exist. To make things worse, some of us do not enjoy the luxury of having clothes with large-enough pockets :) Taking a backpack/purse with you is arguably the most convenient way to store all your things in one place.  

Now that we have established the importance of carrying a bag. The next step is to find a bag that matches the vibe of your outfit. Where does one discover cute, aesthetically-pleasing bags?

Meet Maisha (by Esha): a lifestyle accessory brand that makes beautifully-handcrafted bags and more. 

Reviving Old Traditions

Based in Ahmedabad, Gujarat, Maisha celebrates the age-old traditions and India's rich heritage of textiles. At Maisha (Fun fact: Maisha means 'Prosperous'), the old meets the new, the traditional meets the contemporary. Their team of highly skilled craftspeople make use of time-honored methods to create snazzy accessories. 

The team's constant endeavor to uphold sustainable practices is something that sets them apart. Their aim is to offer sustainable, fashionable and gorgeous products. If you ask us, they are acing it.

The use of animal leather is a big no-no. Instead, the people at Maisha use minimal vegan leather. The products are handmade by local artisans of Gujarat, who use cotton and jute as the raw material and create stunning accessories. 

Chic, Trendy Catalogue 

Looking for Tote bags, backpacks, crossbody bags, duffle bags? Maisha is a one-stop-shop for all your needs. You can also check out the diaries, cushion covers, scarves, dresses and more. The brand’s unique selling point is the vibrant colours that add a bohemian feel to the products. It makes them perfect for all occasions- be it brunch dates, casual meetings or long journeys.

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Bagging Rights

Sustainability has become a new trend. We can’t deny that there is an urgent call for us to change our buying habits for a better planet. What makes it harder is when many companies out there mislead their consumers by indulging in ‘greenwashing’. 

Brands like Maisha understand the consumers’ requirement to be sustainable yet stylish. They are breathing life into the age-old traditions and empowering local artisans. If you are looking for some cool, bohemian, colourful accessories that will make you stand out from the rest, Maisha is the place to be.